The Certified Cruelty Free badge is a globally recognized symbol.

The Certified Cruelty Free badge is a globally recognized symbol.

What is the Certified Cruelty Free Trademark?

The Certified Cruelty Free trademark is essential for attracting vegan and socially-conscious customers. Our badge is a globally recognized symbol that can be found on product tags, labels, brochures, marketing collateral, websites and more.

Does all my inventory have to be cruelty free/vegan to register the trademark?

No! Even if your company produces or sells non‐vegan products, you can still register just one vegan product with us.

What are the requirements for an item(s) to be Certified Cruelty Free ?

  • The item must not originate from any living creature.
  • The item cannot be an animal byproduct.
  • The item cannot tested on animals.

Why register your item(s)?

Registering for the trademark is not only a moral obligation, but key to your company's growth. By displaying the Certified Cruelty Free trademark, potential customers will know that your item is 100% vegan. Here are a few facts:

  • Consumers are more likely to buy a product that indicates it does not harm animals.
  • Seals and trademarks convey trust and confidence when consumers are seeking cruelty free products.
  • Consumer confidence transpires into increased sales.

EXPLORE THE TABS BELOW TO LEarn more:

How We Promote You

We want our audience to know about you and/or your product and company, and that you have taken an ethical and humane step towards saving the lives of animals. By registering the trademark, you become a strong part of our marketing and promotional campaigns. We promote your company and inventory of products immediately upon registering for the trademark. You don't have to be a manufacturer to license the logo. Your success in becoming a Certified Cruelty Free leader in your industry is part of our mission.


HERE'S HOW WE PROMOTE YOU:

1. SOCIAL MEDIA

Your business will appear in all “Certified Cruelty Free” social media platforms including Facebook, Instagram, Twitter, LinkedIn and YouTube. We are proud to brag about you!

2. RESOURCE GUIDE   

Your business will be featured in our online resource guide. We have members on all continents that use our guide as a trusted source.

3. E-MAIL BLASTS

Your business will be featured in e-mail blasts and newsletters sent to our passionate community.

4. MEDIA/BLOG POSTS/PODCASTS & PUBLICATIONS

Your business will be featured in 3rd party blogs, podcasts & publications! We write and appear in many influential publications and we always highlight our trademark licensee's! Here’s how a few of our licensee's were recently featured in one of our articles for VEGNEWS.

When you have a new product or announcement, our team will create a promotional video along with a Q&A interview to share on our social media platforms. We help you grow. Depending on your company's location, we can create promotional features in different languages.

5. SPONSORSHIP

Seeking further promotion than the above? Contact Hello@CertifiedCrueltyFree.net
 

About

REACH 180 MILLION American SOCIALLY CONSCIOUS CONSUMERS.

The "Certified Cruelty Free" logo is a trademarked badge that connects customers to businesses and corporations that have made the ethical decision to highlight any or all of their existing products that are not made or derived from any living creatures and that the products have met the requirements to display the "Certified Cruelty Free" logo.

Consumer Trends

DID YOU KNOW?

The number of socially-conscious consumers in the world continues to grow every single year! By offering at least one vegan item in your business, you are will increase your number of potential customers. Consumers are more likely to buy a product that indicates it does not harm animals. Seals and logos convey trust and confidence when consumers are seeking cruelty free products. Consumer confidence transpires into increased sales.

Fees/Guidelines
  • The fee to license the Certified Cruelty Free trademark is $250.00 USD. This fee covers one or all products within your inventory that meet the guidelines. There are no quantity limits included in the $250.00 fee.

  • In order to ensure the trademarked logo is represented properly, your company must abide by our logo guidelines.

In The News


Review From A Swimwear Company

We realized that the market of socially conscious consumers was growing at an extremely rapid rate and we could no longer ignore it. The majority of our customer base consists of millennials, who choose to purchase ethically made items over the alternatives. We knew the best way to translate our moral decision was through Certified Cruelty Free. We are proud to now display the Certified Cruelty Free badge on our website and to support ending animal cruelty in the fashion industry.
— Claudia Morillo, CaciqueBoutique.com

Take Action. Register For The Trademark Now!

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